Keeping the Romans away
It was clear to the Parthians that the Romans would not give up easily. Since Pompey broke the treaty of friendship, the Romans had suffered three major defeats and several minor ones at the hands of Parthia. The successes of Ventidius were forgotten in the disaster suffered by his successor Mark Antony.
Civil war in Parthia, Farhad IV v Tirdad II
But all was not well in Parthia. In 32 BC Farhad IV's unpopularity led to a coup, supported by Rome. Farhad was driven out of Parthia by Tirdad (who ruled as Tiridates II). He issued coins, calling himself "philoromaios". Farhad soon came back, however, with help from the Saka, and it was Tiridates' turn to be driven out. Tiridates kidnapped a son of Farhad, and took him with him as a hostage when he fled to Roman Syria. He hoped the Romans would help him oust Farhad, but they weren't really interested. He tried again in 27 BC, but was expelled for good. The Romans still had Farhad's son, however. By 20 BC, Farhad IV was ready to do business with the Romans.
Augustus - a new policy towards Parthia
Rome had a new government. Antony's rival, Gaius Julius Caesar Octavianus (aka Octavian) in 27 BC decided he was to be called Augustus, and gave up direct control of the army (He says there were originally 500,000 troops who swore allegiance to him) - much of which was already being disbanded. He said no to expansion of the empire. He was to be simply "the first man" in Rome (princeps). Although it was a monarchy, it was still called "the republic", and power still (in theory) belonged to the SPQR - the senate and people of Rome.
Lessons from Persia
He had learned much from studying the success of the Achaemenids - and even imitated Darius by having copies of his achievements displayed around the empire. As with the Achaemenids, communications were important - roads were improved, a postal service like the Persians' was set up. Coinage continued to be an important propaganda weapon. Architecture was used to express the values of the regime, and religion used to authenticate it. He even attempted to establish a hereditary dynasty like the Achaemenids - something unheard of in Rome (and actually not very successful). He also understood the importance of the theatrical side of monarchy - sponsoring festivals, games, ceremonies and triumphal processions to impress the people of Rome and the empire. All backed up by the threat of force.
Settlement with Parthia 23 - 20 BC
Augustus, as Octavian, must have savoured Antony's humiliation in Parthia - especially as it made his victory at Actium much easier. He was expected to mount the definitive invasion of Parthia, to recover the lost standards and avenge the humiliations. But he decided against the military option (could he afford a fourth Roman defeat?). In 23 BC, he decided the time had come to do business with the Parthians. He sent Farhad's son back to him (the one kidnapped by Tiridates) and asked Farhad to return the Roman prisoners (many of whom he been in Parthia since Carrhae in 53 BC), and more importantly, give back the standards captured from Crassus, Saxa and Antony.
In 22 BC, Augustus set out on a protracted tour of the eastern provinces - and in 20 BC he arrived in Syria. Farhad duly handed over the prisoners and the standards - and Augustus recognised him as an official "Friend of the Roman People." There was no threat of force on either side. Augustus' spin doctors hailed the event as a glorious triumph for the emperor. A Roman climb-down was spun into the greatest success story of Augustus' reign. Some poets and sculptors flattered Augustus by promoting the image of the Parthian king on his knees offering the standards. But most of the official art (see Augustus' statue below) does show the Parthians as equals. But by the end of his life he could risk saying in his Res Gestae:
I forced the Parthians to give back to me the spoils and standards of three Roman armies, and to beg for the friendship of the Roman people.
This is spin - neither side had grovelled.
Augustus received a rapturous welcome on his return to Rome. A new temple, to Mars the Avenger, (which was originally intended to commemorate avenging his father Julius Caesar) was built to house the standards.
A thank you from Augustus!
Augustus, at the same time, gave Farhad (called by the Romans Phraates) an unusual gift - an Italian slave-girl, called Mousa. Farhad, impressed by her seductive beauty promoted her from concubine to the status of most favoured wife, and eventually to queen. and she bore him a son, known as Phraataces (little Phraates).
Mousa, known also as "Thea Ourania", queen of heaven
On her advice, Farhad sent his elder sons and his grandsons off to Rome - not as hostages, but doubtless for their education! From the Res Gestae:
King Phraates of the Parthians, son of Orodes, sent all his sons and grandsons into Italy, to me, though defeated in no war, but seeking our friendship through the pledges of his children. And in my principate many other peoples experienced the faith of the Roman people, of whom nothing had previously existed of embassies or interchange of friendship with the Roman people.
So Augustus avoided getting involved in another attempt to "do an Alexander". The administration of the empire benefited enormously from this decision.